(Hastings, NE) Tractor Tuesday is excited to announce that University of Wyoming football player Caleb Driskill has signed a Name, Image, and Likeness (NIL) deal to become a brand ambassador. Tractor Tuesday is an online auction platform for producers, empowering equipment owners with the tools to successfully represent and sell their own equipment. This collaboration is a great fit, bringing together an incredible student-athlete with a company dedicated to supporting athletes from agricultural backgrounds.

Caleb was an athletic standout through high school, being All-State in both baseball and football and earning Super 25 Wyoming Defensive Player of the Year honors his senior year. When he got to the University of Wyoming, he redshirted his freshman year and became a starter every subsequent year. He just graduated with his bachelor’s degree in sales and is playing his final season with the team as he works towards his master’s degree in business.

Caleb grew up on a family ranch that ran about 500 head of cows, helping as much as possible around his school and sports schedules. “Some of my favorite memories were spent helping my grandpa on the ranch,” he relates. “The biggest thing I appreciate about growing up in a ranching family is that nothing beats being outside and working towards a goal as a family.” Caleb believes ranching fosters a strong work ethic. “One valuable lesson I learned is how to work hard. Working hard has allowed me to succeed as I’ve gotten older.” Caleb plans someday to acquire some land, horses, and cows to raise a family around animals and instill in them the same values he learned from agriculture.
Caleb is excited to be a brand ambassador for Tractor Tuesday, representing the company in various marketing campaigns and community outreach initiatives. He says, “For me it means the world to be recognized as an ambassador for Tractor Tuesday because I enjoy representing something I believe in.”

“It’s great that Caleb Driskill has chosen to join the Tractor Tuesday family,” said Zach Bosle, CEO of Tractor Tuesday. “In addition to being a talented football player, he values his background in ranching and makes a great ambassador for the agricultural community.”

This NIL deal underscores Tractor Tuesdayโ€™s commitment to creating opportunities for college athletes from farm and ranch backgrounds, helping them succeed in their athletic careers while staying connected to their roots.



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About Us

Farm Athletes is a groundbreaking initiative dedicated to supporting NCAA college athletes from farm and ranch backgrounds. We aim to provide Name, Image, and Likeness (NIL) deals that empower these hardworking student-athletes to excel both on the field and in the classroom while honoring their agricultural roots.